Member Satisfaction Survey
The ‘Member Satisfaction Survey’ report in Reports module of Retention CRM helps Nonprofits, Associations and Chambers of Commerce in assessing member sentiment towards their different initiatives or campaigns.
General Functionality of ‘Member Satisfaction Survey’ report
Fields:
- Respondent Name: Name of the member who participated in the survey.
- Phone: Member’s phone number (optional).
- Email: Member’s email address.
- Survey Responses: Answers provided by the member to each survey question.
Filters:
- Interviewer Name: (Optional) Filter by the person who conducted the survey (if applicable).
- Respondent Name: Filter members by name.
- Address Fields: Filter by members’ addresses (Street Number, Street Name, etc.).
- City: Filter members by their city of residence.
- Postal Code: Filter members by postal code.
- County: Filter members by county.
- State/Province: Filter members by state or province.
- Country: Filter members by country.
- Survey: Select a specific member satisfaction survey to view results.
- Respondent Status: Filter by member status (active, inactive, etc.).
- Survey Result: Filter by the member’s overall survey satisfaction (satisfied, neutral, dissatisfied).
- Date: Filter responses by date range.
Using ‘Member Satisfaction Survey’ report in Association Management
A nursing association conducts a member satisfaction survey to gauge sentiment towards its educational programs. Using this report, the association can:
- Identify members who provided positive or negative feedback in the “Survey Responses” field.
- Segment members by location (using address filters) to see if satisfaction varies geographically.
- Compare responses from active vs. inactive members (using “Respondent Status”) to understand engagement factors.
- Analyze overall trends by “Survey Result” to identify areas for improvement in program offerings.
By combining these filters and fields, the nursing association can gain valuable insights to improve member satisfaction and program effectiveness.
More Use Cases for Associations, Chambers of Commerce and Nonprofits
Association – Identify Continuing Education Needs
An association of professional accountants can use the report to identify members who expressed dissatisfaction with the continuing education (CE) courses offered. By analyzing the “Survey Responses” field, the association can see if there are specific topics members are lacking or if the course format (online vs. in-person) is a preference. They can then use this information to develop more targeted CE programs that address member needs and improve satisfaction.
Chamber of Commerce – Measure Business Support Services
A chamber of commerce can use the report to gauge member satisfaction with the business support services they provide. They can filter by “Member Status” to see if there’s a difference in satisfaction between new and established businesses. Additionally, they can use “Survey Result” to identify areas for improvement, such as networking opportunities or mentoring programs. By addressing these gaps, the chamber can strengthen its service offerings and attract new members.
Nonprofit – Evaluate Volunteer Engagement
A nonprofit can use the report to assess volunteer sentiment and identify areas to improve volunteer engagement. They can utilize the “Respondent Status” filter to specifically target volunteers and analyze their feedback in the “Survey Responses” field. This can reveal if volunteers feel valued, if they have the necessary resources, or if there are aspects of the volunteer experience that can be improved. By addressing volunteer concerns, the nonprofit can boost engagement and retention.